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Hours: 2
Cost: $39.00
Available Dates:
Course Objective:
 Are you utilizing LinkedIn to help you succeed in business today? Are you visible to your customers and recognized as an expert in your industry through LinkedIn? If not, this seminar will help. In this hands-on seminar, we show you how to connect with more people, find targeted contacts, gain more sales and recognition and improve your personal brand in your industry. Whether you conduct business in your own city or around the globe, LinkedIn is changing the way people do business internationally.
What you will gain from this seminar
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How to create a network that is specifically targeted to your business
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How to separate yourself from your competition
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How to create strategies allowing you to find the most effective contacts/individuals in your local market place and remote locations
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How to research prospect experiences, capabilities and backgrounds
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How you ever got this far without LinkedIn
Target Audience
Recruiters, Sales Professionals, Consultants, Executives, Business Owners, College students and more
Prerequisites
All participants must have a LinkedIn account
Course Outline
Hour 1:
Lesson 1 – Getting Started
Social Networking vs. Professional Networking
Why LinkedIn – The world is your market place, take advantage now
LinkedIn Overview – What LinkedIn is all about and how it can benefit you
Lesson 2 – Optimizing your profile
Your profile, your message – Creating your first impression is important
Marketing your personal brand – How to send free commercials daily, weekly, monthly
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Hour 2:
Lesson 3 – Networking
Networking online – The myths, the truths and the potential
Finding customers and candidates - Finding targeted contacts for your business
Recommendations and References – Find out what others are saying about your contacts
Lesson 4 – Advanced Topics
Using the search function effectively – Boolean searches defined and simplified
Revenue generation – How these tools can start generating money for you
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